“When the words ‘like a girl’ are used to mean something bad, it is profoundly disempowering. I am proud to partner with Always to shed light on how this simple phrase can have a significant and long-lasting impact on girls and women. I am excited to be a part of the movement to redefine ‘like a girl’ into a positive affirmation.” MeanLongLightUsedGirlSimpleMovementProudImpactExcitedPartnersSignificantPhrasesLastingShedAffirmationPositive AffirmationsLong LastingLasting Impact Author:Lauren Greenfield
“I'm also looking for the psychological elements that fuel commodity culture. For example, if we imbue girls with deep insecurity about their bodies through images of an impossible ideal, we create a really vulnerable and avid consumer. If somebody feels that they're not OK without a certain product, you have a very deep and loyal market that will come back to the product again and again. Sometimes, this process is both rational and irrational.” SometimesCultureGirlImpossibleRationalPsychologicalVulnerableInsecurityLoyalIrrationalCommodityVery Deep Author:Lauren Greenfield
