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Sandy Carter

Sandy Carter Biography

Author

Sandy Carter, born in 1963, is an accomplished author whose works span a variety of genres and have won the hearts of readers.

Sandy Carter, born in 1963, is an accomplished author whose works span a variety of genres and have won the hearts of readers.

Related Quotes

“Your social platform will become the motherboard of your business.”

Social Platforms

Author:Sandy Carter

“Social media does not change your culture, it reveals it.”

Doe Culture Social Media Social Media

Author:Sandy Carter

“We embed social media inside our processes. Let's look at our processes and see how we can enhance them with social.”

Looks Social Process Media Marketing Social Media

Author:Sandy Carter

“If all you did to improve your commercial presence was to train your sales people on the importance of influencers ... how much more effective could they be?”

People Ifs Importance Train Social Media Sales People

Author:Sandy Carter

“We have a constantly-changing portfolio of social media experiments. The first time we tried applying social technologies in a customer service department it became the most productive department in the company.”

Firsts Social Company Technology Media First Time Social Media Customers Experiments Department Productive Portfolios

Author:Sandy Carter

“In just 200 tweets we can assess and identify 52 different personality traits of a customer. We ran an analysis over 500,000 people and we really nailed this. Think of providing this powerful insight to a retailer. We can see what they value, not just what they are buying. We have found a 40-45% increase in sales when you recommend upsales based on values instead of past buying behavior.”

“Some CEO's feel like if the 'opt out of social' they are somehow protected. That is just crazy.”

Ifs Feels Social Crazy Social Media Protected Ceo

Author:Sandy Carter

“Security is a big concern on the social web. People are going to try to destroy social media just like they are trying to breach data in other areas.”

People Trying Bigs Social Security Media Areas Concern Social Media Data Breach

Author:Sandy Carter

“The number one use case for social media among our customers is around innovation - innovating with employees and with customers. For most businesses this is going to deliver the highest ROI.”

Use Social Numbers Cases Media Highest Innovation Social Media Customers Employee Roi

Author:Sandy Carter

“We have our own internal version of Klout. We do rate people in this way - their effectiveness on social media. Tying social into a performance measurement works. The productivity of a sales who has an effective social media presence is 3x an employee who is not active on the web.”

People Way Social Media Performances Rate Social Media Active Productivity Versions Employee Internals Effectiveness Measurement

Author:Sandy Carter

About the Author

Born: 1963
Known for: Author
Quotes: 10

Related Topics

Social Media Social Media People Customers Employee Ifs Active Analysis Areas

Popular Topics

People Ifs Thinking Knows Men World Way Want Love Life Inspirational Needs Giving Feels Should Writing Trying Years Mind Firsts

Books & Sources

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