“In just 200 tweets we can assess and identify 52 different personality traits of a customer. We ran an analysis over 500,000 people and we really nailed this. Think of providing this powerful insight to a retailer. We can see what they value, not just what they are buying. We have found a 40-45% increase in sales when you recommend upsales based on values instead of past buying behavior.” PeopleThinkingDifferentPastValuesFoundPowerfulPersonalityBehaviorIncreaseSocial MediaInsightCustomersRanAnalysisBuyingTraitsProvidingTweetPersonality TraitsOver 50Retailers Author:Sandy Carter
