“What’s the best way to build a brand for the long term? In a word: culture.”
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Famous Tony Hsieh Quotes
Source: Delivering Happiness: A Path to Profits, Passion, and Purpose
Source: Delivering Happiness: A Path to Profits, Passion, and Purpose
“The brand is just a lagging indicator of a company's culture.”
Source: Delivering Happiness: A Path to Profits, Passion, and Purpose
