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Quote by Eric Ries

“The goal of a startup is to figure out the right thing to build-the thing customers want and will pay for-as quickly as possible. In other words, the Lean Startup is a new way of looking at the development of innovative new products that emphasizes fast iteration and customer insight, a huge vision, and great ambition, all at the same time.”

Quote by Eric Ries

Book:The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Work

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

This book explores the principles of lean startup methodology, focusing on how entrepreneurs can efficiently create and scale businesses through continuous innovation and customer feedback. more

Author

Eric Ries is an entrepreneur born in 1979, known for his Lean Startup methodology, which emphasizes rapid iteration and customer feedback in the success of startups. more

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