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Quote by Dan Pallotta

“We tell the for-profit sector, 'Spend, spend, spend on advertising until the last dollar no longer produces a penny of value,' but we don't like to see our donations spent on advertising in charity. Our attitude is, 'Well look, if you can get the advertising donated (at four o'clock in the morning) I'm okay with that, but I don't want my donation spent on advertising, I want it to go to the needy,' as if the money invested in advertising could not bring in dramatically greater sums of money to serve the needy.”

Quote by Dan Pallotta

Author

Dan Pallotta
Dan Pallotta

Dan Pallotta is an author, philanthropist, and social entrepreneur known for his work in reforming the charitable sector. He is recognized for his efforts to increase the fundraising efficiency of non-profit organizations. Born in 1961, Pallotta's career in philanthropy began in the 1990s. He founded Pallotta TeamWorks, a company specializing in large-scale charitable events, including the famous Red Cross Super Bowl Telethon. His books and speeches have sparked new thinking about the charitable sector. more

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