“Try and inject into every commercial you make a touch of singularity; a bird that will hook on to the consumers mind”
Quote by David Ogilvy
Author
David Ogilvy
David Ogilvy, born on June 23, 1911 in Scotland, was an outstanding businessman. He was one of the founders of Ogilvy & Mather, an advertising agency that became one of the largest in the world. Known as the father of modern advertising, Ogilvy was renowned for his unique advertising philosophy and deep insights into consumer psychology, whose works had a profound impact on the global advertising industry. more
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“My motto has always been: Only first class business and that in a first class way”
“I believe that nothing that is real can pass away.”
Source: Letters of Rainer Maria Rilke, 1892-1910