“We need to create an enterprise culture, a society where successful entrepreneurs are respected and admired, not treated with suspicion and disdain. And in which we see less envy of other peoples' achievements and mistrust of commerce, and a greater readiness to get out there and join in the process.” NeedsCultureProcessSuccessfulGreaterAchievementEntrepreneurEnvyTreatedEnterpriseCommerceSuspicionReadinessMistrustDisdainSuccessful Entrepreneurs Author:Norman Tebbit
“Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success - along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value.” PeopleImportantEndsValuesCultureGamesBusinessVisionElementsCapacityAspectOrganizationStrategyEntrepreneurMarketingCorporationsMy TimeJust OneCollectivesMakeupCeoIbm Author:Lou Gerstner