“The human venture depends absolutely on this quality of awe and reverence and joy in the Earth and all that lives and grows upon the Earth. As soon as we isolate ourselves from these currents of life and from the profound mood that these engender within us, then our basic life-satisfactions are diminished. None of our machine-made products, none of our computer-based achievements can evoke that total commitment to life.” HumansMadeEarthJoyGrowsQualityGrowing UpProductsDependsAchievementComputerCommitmentMachinesProfoundCurrentsSatisfactionMoodAweReverenceVentureEvoke Book:The Great Work: Our Way into the Future Source: The Great Work: Our Way into the Future
“Most fears are not even based on our current reality. They are the product of imagined fears conjured up in our minds - the product of our own fantasies.” MindRealityFearFantasyProductsCurrents Author:Lauren Mackler
“Humor and absurdism are inevitable. If you look at our current massive flow of consumer products and digital communication and related media from a sort of astute perspective and carefully state what you see you can't help but sounding like you're joking.” IfsLooksStatesHelpingMediaProductsCommunicationLike YouPerspectiveFlowCurrentsConsumersInevitableRelatedDigitalMassiveAstute Author:Aaron Belz
“The current financial crisis calls out for new products and services as well as more, not less, information about what is safe and profitable in the future environment.” WellsEnvironmentInformationProductsSafeCrisisInvestingFinancialCurrentsProfitableFinancial CrisisNew Products Author:Jeremy Siegel
“Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.” MeanProblemValuesIndividualLinesShareProductsFunctionMarketingCurrentsSolveCustomersDrivingSellingTraditionalBrands Author:Seth Godin
“Apple Computer would not have reached its current peak of success if it had feared to roll the dice and launch products that didn't always hit the mark. In the mid-1990s, the company was considered washed up. Steve Jobs had departed, and a string of lackluster product launches unrelated to the company's core business had failed to catch fire.” IfsJobsCompanyProductsComputerMarkCurrentsCoreApplesStringsDiceDeparted Author:Naveen Jain
“There are some pretty obvious ways of benchmarking creativity. One way is to perform what I call a creativity audit, which is to look at your capabilities and look at your performance and examine the percentage of revenue that comes from products that are less than five years old, less than three years old and that are current with the present accounting period. You can then compare those figures to those of your competition along the same axes.” WayYearsLooksThreeCreativityFiveFiguresProductsPeriodsPerformancesCompetitionCurrentsObviousOne WayCompareFive YearsThree YearsCapabilityRevenuePercentagesAccountingFive Year OldsAxesThree Year Olds Author:John Kao
“You need judgment, you need to utilize conventional resource-allocation analysis, you have to work backward from estimations of the market to the current investments and you have to do some benchmarking of your product and its potential against your competition.” NeedsProductsJudgmentResourcesCompetitionInvestmentCurrentsAnalysisConventionalEstimationAllocation Author:John Kao
“The banks' product is debt. They try to tell customers that "debts are good for you," but the customers can't afford any more debt, so there's no way the banks can continue their current business plan.” WayTryingPlansProductsCurrentsDebtCustomersBusiness Plan Author:Michael Hudson
“Own one idea. Complete it. Map the current model of purchase and usage. Change how it is done so at least some part of the market uses only your product. Extend from that core user to a much broader universe. Describe your concept in a very short, "six-word story" - a la Ernest Hemingway: "For sale: baby shoes, never worn."” IdeasDoneStoriesUseUniverseProductsBabySixModelsConceptsShoesCurrentsCoreMapsUsersWornUsage Author:Michael J. Silverstein