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Edward de Bono

Edward de Bono Quotes

Physician

Edward de Bono is a renowned physician and expert in thinking skills. Born in May 1933, he is known for his contributions to the fields of creative thinking and problem-solving. Dr. de Bono has a deep background in both medicine and psychology, and his work has had a profound impact on the fields of education and business.

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All Thinking Creativity People Ideas Way Perception Ifs Needs Creative Enough Lateral Thinking Mind Design Important Problem Humans May Values World Creativity And Innovation

Famous Edward de Bono Quotes

“Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.”

Men Needs Creativity Doubt Essentials Good Times

Book:Lateral thinking for management: a handbook

Source: Lateral thinking for management: a handbook

“You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.”

Needs Past Suffering Enjoy Differences Design

Author:Edward de Bono

“Most people...are put off science because maths is the gateway and they can't handle it. What we should be teaching is operational maths because, in general, the maths we need to carry out science is pretty straightforward.”

People Needs Should Education Teaching Math Handle Straightforward Gateways

Author:Edward de Bono

“Happiness is for those who don't really need it. So I can live without happiness.”

Needs I Can Happiness

Author:Edward de Bono

“We need both information and thinking. Information is no substitute for thinking and thinking is no substitute for information.”

Thinking Needs Information Substitutes

Book:De Bono's Thinking Course

Source: De Bono's Thinking Course

“The need to be right all the time is the biggest bar to new ideas.”

Needs Ideas Bars New Ideas Lateral Thinking

Book:Lateral thinking for management: a handbook

Source: Lateral thinking for management: a handbook

“Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.”

Needs Ideas Lying Opportunity Waiting Waiting Around

Book:Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas

Source: Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas

“We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.”

Needs Has Beens Order Imagination Break Creativity Particular Structure Intuition Temporary Sequence Sequence Of Events

Book:Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas

Source: Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas

“We may need to solve problems not by removing the cause but by designing the way forward even if the cause remains in place.”

Ifs Way Needs May Problem Causes Business Design Remains Solve Way Forward

Author:Edward de Bono

“Traditional thinking is all about "what is" Future thinking will also need to be about what can be.”

Thinking Needs Business Future Traditional Future Thinking

Author:Edward de Bono

“Complacency with our traditional judgement based thinking methods is not enough. Our existing thinking habits are excellent just as the rear wheel of a motor car is excellent but not enough. We need to put far more emphasis on creative and design thinking. Judgement and analysis are not enough.”

Thinking Needs Enough Creative Car Design Habit Encouragement Method Traditional Excellent Analysis Judgement Wheels Emphasis Motor Complacency Motor Cars

Author:Edward de Bono

“As competition intensifies, the need for creative thinking increases. It is no longer enough to do the same thing better . . . no longer enough to be efficient and solve problems.”

Thinking Needs Enough Problem Creativity Creative Increase Competition Solve Efficient Be Creative Creative Thinking Creativity And Innovation

Author:Edward de Bono

About the Author

Born: May 19, 1933
Known for: Physician
Quotes: 156

Related Topics

Thinking Creativity People Ideas Way Perception Ifs Needs Creative Enough Lateral Thinking Mind Design Important Problem Humans May Values World Creativity And Innovation

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Books & Sources

Serious Creativity: Using the Power of Lateral Thinking to Create New IdeasRelated source material

I Am Right, You are Wrong: From this to the New Renaissance : from Rock Logic to Water LogicRelated source material

Lateral Thinking: Creativity Step by StepRelated source material

Six Thinking HatsRelated source material

Teach Yourself To ThinkRelated source material

How To Have A Beautiful MindRelated source material

Lateral thinking for management: a handbookRelated source material

The use of lateral thinkingRelated source material

De Bono's Thinking CourseRelated source material

Lateral Thinking: A Textbook of CreativityRelated source material

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