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Famous Mario Maruffi Quotes
“No user testing is the agile way of wasting your development budget.”
“No usability testing is the agile way of wasting your development budget.”
“Look deep into your users' problems, and you will design better.”
“Validating your design assumptions is a good business habit.”
“If you want a user to understand your digital product, you must first understand the user.”
“If you think user research is expensive, you should look at the cost of building the wrong thing.”
“Users will never forget how your product or service made them feel.”
“Look deep into your user problem, and you will design better.”
“Unvalidated design assumptions are risky design solutions.”
“Design is about creating shareable solutions to shared problems.”