“Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface.” ShouldRealStepsCenturyImpressed19th CenturyTypefacesHelvetica Author:Wim Crouwel
“You're always a child of your time, and you cannot step out of that.” ChildrenSteps Author:Wim Crouwel