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Wim Crouwel Biography

Graphic Designer

Wim Crouwel, born on November 21, 1928, is a renowned Dutch graphic designer known for his minimalist and functional design philosophy, which has had a profound impact on modern graphic design.

Related Quotes

“Living with computers gives funny ideas.”

Giving Ideas Computer

Author:Wim Crouwel

“Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface.”

Should Real Steps Century Impressed 19th Century Typefaces Helvetica

Author:Wim Crouwel

“You're always a child of your time, and you cannot step out of that.”

Children Steps

Author:Wim Crouwel

“You can't do better design with a computer, but you can speed up your work enormously.”

Work Technology Design Computer Speed Enormous Designer Graphic Design Good Design Graphic Artist Graphic Designer Inspirational Design Inspirational Graphic Design Graphic Design Inspiration Funny Graphic Design Design Work Computer Graphics

Author:Wim Crouwel

“The grid is like the lines on a football field. You can play a great game in the grid or a lousy game. But the goal is to play a really fine game.”

Play Games Goal Lines Fields Football Fine Grids Football Field

Author:Wim Crouwel

“Neutrality has its own aesthetics.”

Aesthetics Neutrality

Author:Wim Crouwel

“The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much.”

Typefaces Helvetica

Author:Wim Crouwel

“This is what we've been waiting for: finally, an unprecedented critical analysis of the history of Dutch design. Mienke Simon Thomas's Dutch Design is a book to have and to read: an important and richly detailed study of the cultural, economical and social-political context of twentieth-century design in the Netherlands.”

Important Book Political Social Waiting Study Century Design Critical Analysis Twentieth Century Unprecedented Dutch Netherlands Critical Analysis

Author:Wim Crouwel

“Of course design is about problem solving, but I cannot resist adding something personal.”

Problem Courses Design Problem Solving

Author:Wim Crouwel

About the Author

Born: November 21, 1928
Known for: Graphic Designer
Quotes: 9

Books & Sources

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