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Quote by Simon Mainwaring

“A world in which government is burdened by historic debt, philanthropy has limited resources, and the private sector is only interested in its own personal gain is simply unsustainable.”

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Simon Mainwaring

Simon Mainwaring is a renowned blogger born in 1967. He is highly respected in the blogosphere for his unique perspective and in-depth analysis, primarily focusing on marketing, brand building, and digital media. more

“Brands must have a point of view on that purposeful engagement, whether it's directed towards the environment, poverty, water as a resource or causes such as breast cancer or education. Merely declaring your commitment to a category or cause will not be enough the distinguish your brand sufficiently to see a return on these well-intended efforts.”

Wells Enough Causes Water Views Effort Poverty Environment Return Commitment Resources Cancer Point Of View Brands Breasts Categories Engagement Breast Cancer Declaring

Author:Simon Mainwaring

“Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.”

Source: We First: How Brands and Consumers Use Social Media to Build a Better World

“Corporations, consumers, and citizens must begin acting in concert to create a powerful third pillar of social transformation if we hope to meet the social challenges we currently face with equal force. This begins with corporations that choose to alter how they practice capitalism in two ways to serve the greater good.”

“Done correctly, everyone from individual speakers to large organizations can inspire citizens and customers to spread a message using their own social channels, and in so doing, inspire countless supporters to build their reputation, profits and social impact.”

Done Individual Social Inspire Citizens Messages Organization Impact Profit Spread Customers Reputation Speakers Supporter Social Impact

Author:Simon Mainwaring

“Executives can no longer hide behind the corporate veil. They need to be accountable for what their companies do, because entities are responsible for socially irresponsible behavior.”

Needs Behinds Company Behavior Responsible Corporate Executives Entity Veils Irresponsible

Author:Simon Mainwaring

Quote by Simon Mainwaring

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