Quotessence
Home / Topics / Consumer Behavior Quotes

Consumer Behavior Quotes

Browse 17 quotes about Consumer Behavior.

Consumer Behavior Quotes

“Sonnet of Consumerism Ever wonder in a world of consumerism, Who's the consumer, who's the product! You may think that you are the one owning things, But it's the things that own you, head and heart. When unmoderated materialism is the world's norm, Consumer is the product, product does the consuming. And this insanity is revered as industrial growth, Then they wonder, why is there so much suffering! The point is, your insecurity is good for business, The shallower you are, the more your pocket empties. But if you don't wanna end up at la casa de loco, Stop living in products and focus on memories. Corporations chasing revenue cause economic disparity. Buy less, buy local, to construct a sustainable economy.”

MaterialismConsumerismShallowModerationSonnetSelf RegulationShopaholicLuxurious LifestyleConsumer BehaviorMaterialist
Book:Giants in Jeans: 100 Sonnets of United Earth
Create image

“The maker of an advertised article knows the manufacturing side and probably the dealers side. But this very knowledge often leads him astray in respect to customers. His interests are not in their interests. The advertising man studies the consumer. He tries to place himself in the position of the buyer. His success largely depends on doing that to the exclusion of everything else. This book will contain no more important chapter than this one on salesmanship. The reason for most of the non-successes in advertising is trying to sell people what they do not want. But next to that comes lack of true salesmanship. Ads are planned and written with some utterly wrong conception. They are written to please the seller. The interest of the buyer are forgotten. One can never sell goods profitably, in person or in print, when that attitude exists.”

MarketingAdvertisingCopywritingConsumer Behavior
Book:Scientific Advertising
Create image

“Bien plus que le vieux désir de sa balader ailleurs, c'est la pression de la société toute entière qui pousse le travailleur à rendre à l'auto ce gain qu'elle lui procure. C'est pour cela qu'elle l'enchaîne à la chaîne, et que pour être sûre qu'il ne la trahira pas, elle le condamne aux travaux forcés de l'achat à crédit. L'auto le lie au travail, et quand le travailleur est bien crevé, elle le mène se distraire là où il doit consommer.”

VehicleConsumerismAutomobileConsumer CultureAutomobilesVehiclesConsumer BehaviorConsumer CapitalismConsumer SocietyAutomobile Quotes
Book:L'Hommauto
Create image

“It’s not just the advertisement that matters in a product’s impact on the consumer brain, but also, something as subtle as the color scheme of a product’s packaging matters a great deal. Each color triggers certain emotional responses in the human brain, so the color-scheme of the packaging of a product must match correctly with the product’s nature and purpose.”

PsychologyMarketingAdvertisingConsumerismNeuroscienceConsumer BehaviorNeuromarketingConsumer NeuroscienceConsumer BrainConsumer Mind
Author:Abhijit Naskar
Create image

“Consumption is a universal phenomenon. All humans consume varieties of products, many of which beyond actual necessity, because it activates the brain's reward center. And the more a certain product activates the reward center with its unique characteristics or its predominant social stature, the more that product gets chiseled into the long-term memory of the consumer, making it a fundamental part of the individual's psychological well being. Thus the human mind grows a deep psychological bond with a product. And this bond can grow so strong in time that it would defend itself from all sorts of criticisms. It is the brain's way to maintain its internal purely individualistic well being. Hence, a strong psychological bond between the mind and a product slowly not only becomes invincible to criticisms, but also, develops its own cognitive immune system against such criticisms.”

MarketingConsumerismMarketing QuotesBehavioral EconomicsConsumer CultureEcommerceConsumer BehaviorConsumer NeuroscienceConsumer Goods
Author:Abhijit Naskar
Create image

“As consumers, we don’t just process information as it is. We process information as we are. We interpret reality depending on where and who we’ve been, the values we uphold, our personality type, the unique context in which we will use a product, and a virtually endless list of personal variables that make my life lens completely different than yours.”

BusinessBrandingBranding QuotesBrand MarketingConsumer Behavior
Book:Brand Psychology
Create image