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Cost Quotes

“Marx was wrong: It is not only the 'means of production' that shape societies, but the means of destruction. In our own time, the costs of war, or just war readiness, are daunting. ... The resulting cost squeeze has led to a new type of society, perhaps best terms a 'depleted' state, in which the military has drained reources from all other social functions.”

“Our approach to existential risks cannot be one of trial-and-error. There is no opportunity to learn from errors. The reactive approach - see what happens, limit damages, and learn from experience - is unworkable. Rather, we must take a proactive approach. This requires foresight to anticipate new types of threats and a willingness to take decisive preventive action and to bear the costs (moral and economic) of such actions.”

“In a large pharmaceutical company, where it's a big bet, you're going to need finance people to be involved in the decision-making because the investment can run into the hundreds of millions of dollars. You're going to have to run scenarios. You might even need agreement from the C.E.O. to make that type of decision. If it's an incremental, low-cost decision in a marketing-oriented company, it may be a very different set of stakeholders a lot further down in the organization.”

“Google's AdWords, they allow you to bid on words that people will type into the search engine, and they cost more or less. For example, I think mortgage refinancing can cost - now, it's probably hundreds, maybe thousands of dollars. So, in other words, they are allowing you to bid on what people are going to type, and that is the AdWords program. So you own certain terms, and then your ads show up as opposed to someone else's.”

“A long time ago, Trinity and I made a list of types of guys you should never date. We add to it every now and then. It includes things like never date a guy whose computer costs more than his car (you'll never get him to pay attention to you except over instant messages), never date a guy who has a pet lizard (he's probably into weird stuff in bed) and never under any circumstances go on a second date with a guy who says the word "married" on the first date (he'll turn out to be a mama's boy or a religious type)”