“The one question you can't ask is, "Is this feature actually good or not?"” AsksFeatures Author:Emmett Shear
“This is true for most new products. The majority of people you're competing with are non-users. They are people who have never used your service before. And what they say is actually the most important. What they say is the thing that blocks you from expanding the size of your market with your features.” PeopleImportantUsedProductsMajoritySizeBlockFeaturesUsersCompetingExpandingNew Products Author:Emmett Shear
“That's actually one of the most disappointing things about doing user interviews and user feedback, which is why I think... people don't do it. You're going to get negative news about your favorite pet feature most of the time.” PeopleThinkingNewsNegativeFeaturesInterviewsPetUsersFeedbackDisappointingYour Favorite Author:Emmett Shear
“The most common mistakes are showing people your product- don't show them your product, it's sort of like telling them bout a feature.” PeopleShowsCommonMistakeProductsFeatures Author:Emmett Shear
