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Adidas Quotes

Browse 34 quotes about Adidas.

Adidas Quotes

“Adidas produced a limited-edition pair of Haçienda trainers, designed by Yohji Yamamoto (Saville has worked with Yohji since the late 1980s, creating his catalogues and advertisements). They retailed for £345 but people queued up from midnight just to be first through the doors to buy a pair. The shoes disappeared in twenty minutes - all soled out.”

“Let’s discuss our Swoosh-less Nike sneaker for a moment. My guess is that if you removed the branding from a pair of Nike Dunk sneakers, they would be worth no more than twenty-five percent of their retail price. That means that at least seventy-five percent of the value of a Nike sneaker is tied up in the emotional elements you can’t see or touch, the intangibles. But just because you can’t see them or touch them doesn’t mean they aren’t real. For a parallel example, let’s look at Kanye West’s relationship with Adidas. Kanye has little or no athletic prowess—he’s a musi- cian, a tastemaker, a hype man. Whatever you may think of Kanye, he gets people talking and has been able to use his brand to create value for his partners. And that’s exactly what he did when he designed a line of sneakers for Adidas, the Yeezy Boost. In February 2015, a limited run of his shoes sold out within ten minutes at a retail price of two hundred dollars. The shoes were then released to a wider audience a month later and once again sold out in record time. This is where things start to get interesting. According to Complex magazine, in the following quarter the Yeezy Boost accounted for $2.3 million in sales on eBay, three times the gross sales of its closest competitor, for an average price of $751 per pair. Let’s generously assume it cost Adidas fifty dollars per pair to produce and market a pair of Yeezy Boost. If that’s the case, Kanye West’s creativity is worth $701 per pair, and that doesn’t include the halo value to the overall Adidas brand.”

“The main challenge is technology and that's something I really push and work closely with Adidas on. They're real leaders in sports performance; always trying to push that further and further and get the best technology they can. That takes time and has rigorous testing, it's very laborious, but it's also very rewarding. You get to work with fantastic athletes, and that's a fantastic thing that has nothing to do with my day job in ready-to-wear.”

“Adidas has invested so much into this collab and into me. It'd be easy for any brand, with some of the spearheads that they have in their roster, just to say, "We got this guy and that guy over there, the Pusha T thing can just be - eh." But they haven't spared any expense, they've let their creativity run wild, and it really makes me feel that I'm a part of a family. It makes me feel like they enjoy watching the growth of Pusha T.”

“Brasil used to have - and still has, in some ways - a strong culture of showing off. And that's not only in sneakers and streetwear. People like to show how much their sneakers cost, usually by rocking performance models with visible technology, like Nike Shox, adidas Springblade and ASICS Noosa. It's like a status symbol for someone that wants to show to the world they "succeeded in life," no matter how rich they actually are.”

“Well, life isn't a cakewalk, is it?! Eighty-nine percent of the world's most valuable art was created by men living in rat-infested flats. You think Velásquez wore Adidas? You think he enjoyed the luxuries of central heating and twenty-four-hour pizza delivery?!”

“Viktor was swinging a leather duffle and wearing a black Adidas tracksuit and his favorite brown UGG slippers with a hole in the toe. "Worn and old, just like Viv," he'd say when Frankie made fun of them, and then his wife would swat him on the arm. But Frankie knew he was just joking, because Viveka was the type of woman you wished was in a magazine just so you could stare at her violet-colored eyes and shiny black hair without being called a stalker or a freak.”

“The adidas +Challenge is a really cool opportunity for kids here in Los Angeles and across the country to get excited for the FIFA World Cup this summer. As a big fan of soccer, Im looking forward to seeing the 32 youth teams compete for the title of Team USA and represent our country at the global finals in Berlin.”