“There's a lot of symbolism to your return. Is that going to be enough to reinvigorate the company with a sense of magic?” EnoughBusinessCompanyMagicReturnSymbolism Author:Steve Jobs
“Your employees are your company’s real competitive advantage. They’re the ones making the magic happen-so long as their needs are being met.” NeedsLongRealHappensCompanyMagicMetsAdvantageEmployeeBeing MeCompetitive Advantage Author:Richard Branson
“When companies get bigger they try to replicate their success. But they assume their magic came from process. They try to use processes to substitute content.” TryingUseProcessCompanyMagicBiggerAssumingSubstitutesReplicate Author:Steve Jobs