Source: Onward: How Starbucks Fought for Its Life Without Losing Its Soul
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Famous Howard Schultz Quotes
“We are not in the coffee business serving people, we are in the people business serving coffee.”
“Sometimes you have to create the thing you want to be part of.”
“Be bold, but be fair. Don't give in. If others around you have integrity, too, you can prevail”
Source: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
Source: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
“Success is empty if you arrive at the finish line alone.”
Source: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
“People in Washington need to put their feet in the shoes of working Americans.”
“The entrepreneurial opportunity in America is alive and well.”
“At its core, I believe leadership is about instilling confidence in others.”
Source: Onward: How Starbucks Fought for Its Life Without Losing Its Soul
“Success is the by-product when you work toward the target.”
Source: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
“China traditionally has been a tea-drinking country but we turned them into coffee drinkers.”
“Risk more than others think safe.”
Source: Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
“Starbucks has a role and a meaningful relationship with people that is not only about the coffee.”
“The premium single-cup segment is the fastest-growing business within the global coffee industry.”
“A great business has to have a conscience. You have to know who you are and who you are not.”
“At an early age, my mother gave me this feeling that anything is possible, and I believe that.”
“California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores.”
“Customers have different need states and life experiences.”
“Cutting prices or putting things on sale is not sustainable business strategy.”
“Do I take criticism of Starbucks personally? Of course I do.”