“Serious accidents are frequently blamed on "human error." Yet careful analysis of such situations shows that the design or installation of the equipment has contributed significantly to the problems. The design team or installers did not pay sufficient attention to the needs of those who would be using the equipment, so confusion or error was almost unavoidable.” NeedsHumansShowsProblemWould BePayAttentionSituationTeamDesignSeriousErrorsCarefulAccidentsConfusionAnalysisSufficientEquipmentInstallationHuman Error Author:Donald A. Norman
“Innocence lost is not easily regained. The designer simply cannot predict the problems people will have, the misinterpretations that will arise, and the errors that will get made.” PeopleMadeProblemLostErrorsAriseInnocenceDesignerMisinterpretation Author:Donald A. Norman
“Computer scientists have so far worked on developing powerful programming languages that make it possible to solve the technical problems of computation. Little effort has gone toward devising the languages of interaction.” LittlesProblemLanguagePowerfulEffortGoneComputerScientistSolveDevelopingProgrammingInteractionProgramming LanguagesComputationDevising Author:Donald A. Norman
“The major problems facing the development of products that are safer, less prone to error, and easier to use and understand are not technological: they are social and organizational.” UseProblemSocialProductsDevelopmentEasierMajorsErrorsTechnologicalOrganizationalMajor Problems Author:Donald A. Norman
“Technology usually provides a series of tradeoffs. Each asset is offset by a deficit...A major problem occurs when those who suffer from technology's defecits and those who benefit are not the same people.” PeopleProblemSufferingTechnologyBenefitsMajorsSeriesAssetsDeficitMajor Problems Author:Donald A. Norman
“In the university, professors make up artificial problems. In the real world, the problems do not come in nice, neat packages. They have to be discovered.” WorldRealProblemNiceUniversityProfessorsReal WorldArtificialPackagesNeatUniversity Professors Book:The Design of Everyday Things: Revised and Expanded Edition Source: The Design of Everyday Things: Revised and Expanded Edition
“The problem with emotion was that it was clearly something important, but-at least according to the old philosophy-it was something to overcome.” ImportantPhilosophyProblemEmotionOvercoming Author:Donald A. Norman
