“I was recruited by Pepsi and put out in Pittsburgh, and I worked in the bottling lines, and then I was sent on to Phoenix, Arizona, where I also drove trucks and I put up signs, Pepsi signage, and I was then sent on to Las Vegas for a month of training, and then I finally ended up in Milwaukee. So I got a really hands - on introduction to the soft-drink industry. I was so appreciative of the fact that I was able to not only learn a business through what I learned at business school, but I was able to learn it with hands-on learning. I'm a huge believer in hands-on learning.” SchoolTrainingBelieverTruckIntroductionAppreciative Author:John Sculley
“As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.” BigsCustomersBelieverSellingBrandsBrandingMarketersCustomer Experience Author:John Sculley