“I don't want to write things that people don't want to read. I would have no pleasure in producing something that sold 600 copies but that was considered very wonderful. I would prefer to sell 20,000 copies because the readers loved it. When I write books I don't actually think about the market in that way. I just tell myself the story. I don't think I'm talking to a 10-year-old boy or a six-year-old girl. I just write on the level the story seems to call for.” PeopleThinkingWayWantWritingYearsBookStoriesSeemsGirlPleasureLevelsTalkingBoysWonderfulReaderSixSellsCopiesSix Year Olds Author:Emily Rodda
“The reader can test his own psychology by asking himself whether he would consider, in retrospect, the selling at 156 in 1925 and buying back at 109 in 1931 was a satisfactory operation. Some may think that an intelligent investor should have been able to sell out much closer to the high of 381 and to buy back nearer the low of 41. If that is your own view you are probably a speculator at heart and will have trouble keeping to true investment precepts while the market rushes up and down.” IfsThinkingShouldHeartMayHas BeensAbleViewsPsychologyTroubleReaderLowsShould HaveTestsIntelligentAskingSellsInvestmentSellingOperationsBuyingInvestorsUp And DownShould Have BeenRetrospectSpeculators Author:Benjamin Graham
“Most chess books only sell a few thousand copies, and a book titled something like "Women in Chess" would sell even fewer. The idea with this title was to spread the book outside the competitive chess world. I'm interested in attracting readers who love chess but play only casually, and feminists interested in male-dominated fields.” WorldBookIdeasPlayFieldsReaderThousandSellsMalesFeministSpreadChessTitlesCopiesFewer Author:Jennifer Shahade
“It's easy to sell good news like this, and the authors confidently rely on classic fallacious arguments. They argue by declaration, which is what makes the books so amusing. In matter-of-fact, authoritative tones, the authors tell us how plants and human beings exchange energy - or they describe what angels look like, whether or how they're sexed, how they communicate with human beings, and how they differ from ghosts. Readers might be expected to wonder, How do they know?” KnowsHumansLooksBookMatterFactsMightEnergyEasyHuman BeingsWonderAtheismReaderNewsAngelArgumentSellsPlantCommunicatePositive AtheismExpectedArguingGhostClassicToneRelyDeclarationGood NewsAmusingMatter Of Fact Author:Wendy Kaminer
“Much brass has been sounded and many cymbals tinkled in the name of advertising; but the advertisements which persuade people to act are written by men who have an abiding respect for the intelligence of their readers, and a deep sincerity regarding the merits of the goods they have to sell.” PeopleMenHas BeensNamesWrittenReaderSellsAdvertisingMeritGoodsSincerityAbidingAdvertisementsBrassCymbals Author:Bruce Barton
“a. Critics: people who make monuments out of books. b. Biographers: people who make books out of monuments. c. Poets: people who raze monuments. d. Publishers: people who sell rubble. e. Readers: people who buy it.” PeopleBookLiteraturePoetReaderSellsCriticsPublishersMonumentBiographersRubble Book:Trust Source: Trust
“[When] Johnny Mnemonic was coming out and I realized that all the kids that worked in 7-11 knew more - or thought they knew more - about feature film production than I did. And that was from reading Premiere, that was from this change that came from magazines that treat their readers as players. Magazines that purport to sell you the inside experience.” KidsFilmReadingPlayerReaderTreatsSellsProductionsI RealizedMagazinesFeaturesComing OutPremieresFilm Production Author:William Gibson
“Authors can only soft sell the environment. Create a wonderful story around the environment involving the characters that leaves a lasting impression on the reader's mind.” MindCharacterStoriesEnvironmentWonderfulReaderSellsImpressionLastingInvolvingLasting Impressions Author:Wilbur Smith