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Marty Neumeier Quotes

Author

Marty Neumeier is a renowned author known for his works in the fields of branding and design. His books delve into brand strategy, design thinking, and visual language, having a profound impact on the global business and creative communities.

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Famous Marty Neumeier Quotes

“Without design thinking, the only sane response to a problem is to make a smaller, "safer" move. Smaller moves don't get you very far. They key is to let out the leash on imagination, but not take it off the leash. Imagination is the only path to innovation. It's a good example of something that humans do better than machines.”

Thinking Problem Moving Imagination Path Design Innovation Response Sane

Author:Marty Neumeier

“Designers don't actually solve problems. They work through them.”

Problem Design Solve Designer

Book:The Designful Company: How to build a culture of nonstop innovation

Source: The Designful Company: How to build a culture of nonstop innovation

“The narrow gauge mindset of the past is insufficient for today’s wicked problems. We can no longer play the music as written. Instead, we have to invent a whole new scale.”

Source: The Designful Company: How to build a culture of nonstop innovation

“The central problem of brand-building is getting a complex organization to execute a simple idea.”

Ideas Problem Simple Building Organization Complexes Brands Simple Ideas

Book:The Designful Company: How to build a culture of nonstop innovation

Source: The Designful Company: How to build a culture of nonstop innovation

About the Author

Born: October 10, 1947
Known for: Author
Quotes: 21

Books & Sources

The Brand Gap, Revised EditionRelated source material

The Designful Company: How to build a culture of nonstop innovationRelated source material

Metaskills: Five Talents for the Robotic AgeRelated source material

The 46 Rules of Genius: An Innovator's Guide to CreativityRelated source material

The Brand Flip: Why customers now run companies and how to profit from itRelated source material

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