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“If I could get one message to you it would be this: the future of this country and the welfare of the free world depends upon our success in space. There is no room in this country for any but a fully cooperative, urgently motivated all-out effort toward space leadership. No one person, no one company, no one government agency, has a monopoly on the competence, the missions, or the requirements for the space program.”

“For me, exploration was a personal venture. I did not go to the Arabian desert to collect plants nor to make a map; such things were incidental. At heart I knew that to write or even to talk of my travels was to tarnish the achievement. I went there to find peace in the hardship of desert travel and the company of desert peoples. I set myself a goal on these journeys, and, although the goal itself was unimportant, its attainment had to be worth every effort and sacrifice... No, it is not the goal but the way there that matters, and the harder the way the more worth while the journey.”

“The company that employed me strived only to serve up the cheapest fare that the customer would tolerate, churn it out as fast as possible, and charge as much as they could get away with. If it were possible to do so, the company would sell what all businesses of its kind dream about selling, creating that which all of our efforts were tacitly supposed to achieve: the ultimate product -- Nothing. And for this product they would command the ultimate price -- Everything.”

“The rates of soda consumption in our poorest communities cannot be explained by individual consumer preferences alone, but rather are linked to broader issues of access and affordability of healthy foods in low-income neighborhoods, and to the marketing efforts of soda companies themselves.”

“Some of the biggest bores I've ever known are men who have been highly successful in business, particularly self-made heads of big companies. Before the first olive has settled into the first martini, they pour the stories of their lives into the nearest and sometimes the remotest ears capturable.... These men have indeed paid the price of success. To rise to the top of a big company often takes a totality of effort, concentration and dedication. Others, too, have to pay part of the price. Wife and children are out of mind even when in sight.”

“"If you are loyal you are successful," ruminated the company paper at one time. "All useful work is raised to the plane of art when love for the task-loyalty-is fused with the effort. Loyalty is the great lubricant of life. It saves the wear and tear of making daily decisions as to what is best to do. The man who is loyal to his work is not wrung nor perplexed by doubts, he sticks to the ship, and if the ship founders he goes down like a hero with colors flying at the masthead and the band playing."”