Quotessence
Home / Authors / Dharmendra Rai Books

Dharmendra Rai Books

Author

Related Quotes

“Why did Steve Jobs , Mark Zuckerberg & Barack Obama decide on wearing identical clothes every day ? Should you weigh yourself everyday ? What is the best way known to mankind to deal with unfinished corporate tasks ? What are the best foods for corporate success ? If you don’t know even one of these answers for sure then you risk working seriously below your potential & will never be as successful & as rich as you have the opportunity to be”

DisciplineResilienceDiligenceSelf MasteryGritWillpower Self Control
Book:The Corporate Willpower Book
Create image

“These were just 2 examples out of several people who had used a tremendous amount of willpower to achieve super success & still hadn’t mastered willpower enough to avoid massive failures . It is ironical that both of them had will in their names ! Clearly willpower is something you need to work on everyday else doom will creep into your life”

DisciplineResilienceDiligenceSelf MasteryGritWillpower Self Control
Book:The Corporate Willpower Book
Create image

“Raza : “ The bow and arrow was once the pinnacle of weapons technology. It allowed the great Genghis Khan to rule from the Pacific to the Ukraine. Today-- whoever has the latest Stark weapons rules these lands. Soon it will be my turn “ End of scene Today picture Fortune 500 CEOs whispering to their top men “ Today – whoever has the latest sales weapons rules the world . Soon it will be our turn – thanks to Invisible Selling - Behavioural Economics & More . Get that Rai bloke to train all our guys”

InfluenceMarketingPersuasionSalesInvisible SellingBehavioural EconomicsDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image

“Harry Potter Vs Lord Voldemort Invisible Selling is like magic . It can be used as if you are Harry Potter or as Lord Voldemort . I request you to use it like Harry & not like Voldemort . Also the understanding of it will protect you from people who use these powerful strategies to hijack your rational brain & sell useless products to you or influence you in a harmful way Hence deploy ethically & protect smartly”

InfluenceMarketingPersuasionSalesInvisible SellingBehavioural EconomicsDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image

“When you ask people at a party about what they do – keep your ears strained for how many of them project themselves as unique . Most of them might say I work for ABC company that ‘s into software or XYZ company that is into retail without implying what is perceptually unique about their companies”

InfluencePersuasionSalesInvisible SellingBehavioural EconomicsDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image

“I don ‘t know about you but I am a minimalist . I hate unnecessary stuff because even without them, there are lots of things life throws your way to keep you busy . Hence I do not have the following - A wife - A vehicle - A house ( I stay on rent ) - A fridge - A washing machine - A bed ( I sleep on a yoga mat ) - An air conditioner - A servant ( Very common in Indian households ) among many other things people deem necessary for happiness”

InfluenceStrategyMarketingPersuasionSalesInvisible SellingBehavioural EconomicsDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image

“People who think just focussing on the product is enough are known as product oriented rather than marketing oriented . They fall in love with their products & their unique points & think that by some invisible costless automatic phenomenon everyone in the world will know about the uniqueness of their products . Such people normally die poor”

InfluencePersuasionInvisible SellingBehavioural EconomicsDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image

“There is so much confusion about branding even at top levels of The Fortune 500 it makes one wonder how they got successful in the first place ! Brace yourself ! Here is the shortest scientific statement on branding you ‘ll ever hear ! It appears simplistic – I assure you it is anything but . If you really understand it & internalize it – you ll be like an Avenger – a superhero in a herd of weaklings Here it goes ! A successful brand is one that is perceived to be USEFUL & UNIQUE”

InfluencePersuasionInvisible SellingDharmendra Rai
Book:Corporate Invisible Selling Behavioural Economics & More
Create image