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Simon Mainwaring Quotes

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Simon Mainwaring is a renowned blogger born in 1967. He is highly respected in the blogosphere for his unique perspective and in-depth analysis, primarily focusing on marketing, brand building, and digital media.

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Famous Simon Mainwaring Quotes

“Companies, to date, have often used the excuse that they are only beholden to their shareholders, but we need shareholders to think of themselves as stakeholders in the well being of society as well.”

Thinking Needs Wells Used Company Excuse Well Being Shareholders Stakeholder

Author:Simon Mainwaring

“Creating a better world requires teamwork, partnerships, and collaboration, as we need an entire army of companies to work together to build a better world within the next few decades. This means corporations must embrace the benefits of cooperating with one another.”

World Needs Mean Together Next Company Benefits Creating Army Embrace Decades Corporations Working Together Teamwork Collaboration Partnership Cooperating

Author:Simon Mainwaring

“Social media demands a lot of us on top of our already demanding lives. So let's disconnect as we need to and renew our interest and ourselves.”

Needs Social Interest Media Demand Social Media

Author:Simon Mainwaring

“For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling.”

Needs Firsts Social Principles Embrace Marketing Definitions Campaigns Storytelling Brands Consistent Promotion

Author:Simon Mainwaring

“Gluttony might be innocuous were it not for the fact that gluttons tend to disregard whether their self-serving behaviors harm anyone else. We don’t need to look far and wide to find examples of gluttonous behavior, as they are numerous throughout the history of capitalism.”

Needs Looks Self Facts Might Example Behavior Capitalism Wide Harm Serving Disregard Gluttony Self Serving

Author:Simon Mainwaring

“Business practices and how we treat the planet are also in desperate need of re-humanization.”

Needs Practice Planets Treats Desperate

Author:Simon Mainwaring

“We need to develop and disseminate an entirely new paradigm and practice of collaboration that supersedes the traditional silos that have divided governments, philanthropies and private enterprises for decades and replace it with networks of partnerships working together to create a globally prosperous society.”

Needs Government Together Practice Decades Traditional Enterprise Working Together Divided Collaboration Partnership Philanthropy Prosperous Paradigm Private Enterprise Divided Government

Author:Simon Mainwaring

“There is a fundamental shift that social media necessitates in business today - the need to transition from 'Me First' to 'We First' thinking.”

Thinking Needs Firsts Today Social Media Fundamentals Social Media Transition

Author:Simon Mainwaring

“There is an overwhelming amount of information available to us all on the web each day, not to mention what is shared with us by our family, friends, fans, and followers. This necessitates the need to filter through all that information and to decide for ourselves where to put our attention.”

Needs Attention Fans Information Amount Available Our Family Each Day Followers Overwhelming Filters Family Friends

Author:Simon Mainwaring

“As more people use social media to tell the story of the future, the wants and needs of more people will be reflected.”

People Want Needs Stories Use Inspiration Social Media Social Media Wants And Needs

Author:Simon Mainwaring

“Brands must empower their community to be change agents in their own right. To that end, they need to take on a mentoring role. This means the brand provides the tools, techniques and strategies for their customers to become more effective marketers in achieving their own goals.”

Needs Mean Ends Goal Community Roles Achieve Tools Strategy Customers Technique Agents Brands Empowering Setting Goals Mentoring Marketers Change Agent

Author:Simon Mainwaring

“Companies and their brands need to reach out and speak directly to consumers, to honor their values, and to form meaningful relationships with them. They must become architects of community, consistently demonstrating the values that their customer community expects in exchange for their loyalty and purchases.”

Needs Form Values Speak Community Company Honor Customers Loyalty Meaningful Brands Consumers Architect Reach Out Consistently Demonstrating Meaningful Relationship

Author:Simon Mainwaring

“Corporate executives need to re-frame their responsibilities to include the interests of all the stakeholders in society at large; not just shareholders, but also employees, the citizens of our communities, and those who care about the environment.”

Needs Care Interest Community Responsibility Environment Citizens Corporate Employee Executives Who Cares Our Community Shareholders Stakeholder

Author:Simon Mainwaring

“It is time for corporate America to become 'the third pillar' of social change in our society, complementing the first two pillars of government and philanthropy. We need the entire private sector to begin committing itself not just to making profits, but to fulfilling higher and larger purposes by contributing to building a better world.”

“Perhaps the most powerful lesson other brands can learn from Nike is the need to act in accordance with the reality of the world we live in. In a mutually dependant, intimately connected global community facing several major crises, brands need to operate with an expanded definition of self-interest that includes the greater good.”

World Needs Self Reality Interest Community Powerful Greater Lessons Majors Crisis Definitions Connected Brands Most Powerful Self Interest Greater Good Nike Global Community

Author:Simon Mainwaring

“As we approach each of the great social challenges of our time we must acknowledge that old thinking will not provide the new solutions we need. These solutions will be uncomfortable, hard to sell and risky to execute. But the cost of not doing so is even greater.”

Thinking Needs Hard Social Challenges Greater Cost Approach Solutions Sells Acknowledge Uncomfortable Our Time

Author:Simon Mainwaring

“Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.”

Source: We First: How Brands and Consumers Use Social Media to Build a Better World

“Executives can no longer hide behind the corporate veil. They need to be accountable for what their companies do, because entities are responsible for socially irresponsible behavior.”

Needs Behinds Company Behavior Responsible Corporate Executives Entity Veils Irresponsible

Author:Simon Mainwaring

About the Author

Born: 1967
Known for: Blogger
Quotes: 125

Books & Sources

We First: How Brands and Consumers Use Social Media to Build a Better WorldRelated source material

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