“Corporate America cannot afford to remain silent or passive about the downward spiral we are undergoing. It cannot turn a blind eye to how difficult the experience of life is for so many of their customers.” EyeAmericaLife IsTurnsDifficultBlindSilentCustomersCorporatePassiveSpiralsCorporate AmericaBlind EyesDownward Spiral Author:Simon Mainwaring
“Greed has increasingly become a virtue among Wall Street bankers and corporate CEOs in the U.S. Nowhere else in the world do CEOs insist on receiving compensation as high compared to what their employees earn.” WorldVirtueStreetsWallGreedCorporateEmployeeReceivingCeoCompensationBankers Author:Simon Mainwaring
“More than ever before, consumers have the ability to unify their voices and coalesce their buying power to influence corporate behaviors.” VoiceAbilityInfluenceBehaviorConsumersCorporateBuyingBuying Power Author:Simon Mainwaring
“Since most corporate competitors have the same problems with sustainability and social reputation, it's worth trying to solve them together.” TryingProblemTogetherSocialSolveReputationCorporateSustainabilityCompetitors Book:We First: How Brands and Consumers Use Social Media to Build a Better World Source: We First: How Brands and Consumers Use Social Media to Build a Better World
“Many corporate leaders and employees have the right intentions, but it can be overwhelming when you consider how everything is affected from leadership styles, to organizational structure, to employee engagement, to customer service an marketplace.” LeadershipLeaderStyleStructureIntentionCustomersCorporateEmployeeAffectedOverwhelmingEngagementMarketplaceEmployee EngagementOrganizationalOrganizational StructureLeadership Style Author:Simon Mainwaring
“Concerned consumers are realizing that they can use social media to organize themselves around shared values to start effective movements. Social media gives them a sounding board to share ideas, as well as a means to punish irresponsible corporate behaviors.” GivingWellsMeanIdeasUseValuesSocialRealizingShareMediaMovementBehaviorConcernedSocial MediaConsumersCorporateBoardsOrganizeIrresponsibleShared Values Author:Simon Mainwaring
“Corporate executives need to re-frame their responsibilities to include the interests of all the stakeholders in society at large; not just shareholders, but also employees, the citizens of our communities, and those who care about the environment.” NeedsCareInterestCommunityResponsibilityEnvironmentCitizensCorporateEmployeeExecutivesWho CaresOur CommunityShareholdersStakeholder Author:Simon Mainwaring
“It is time for corporate America to become 'the third pillar' of social change in our society, complementing the first two pillars of government and philanthropy. We need the entire private sector to begin committing itself not just to making profits, but to fulfilling higher and larger purposes by contributing to building a better world.” WorldNeedsFirstsTwoGovernmentAmericaPurposeSocialBuildingHigherThirdsProfitCorporateOur SocietyPhilanthropyFulfillingSocial ChangePillarsPrivate SectorContributingCorporate America Author:Simon Mainwaring
“Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.” NeedsLongStillsGovernmentOpportunityTermNaturalCompanyAvailablePartnersDisasterCorporateCorporationsLong TermPartnershipStatus QuoHurricanesCivicsAftermathKatrinaNatural DisasterHurricane KatrinaChallenging Status QuoChallenging The Status Quo Book:We First: How Brands and Consumers Use Social Media to Build a Better World Source: We First: How Brands and Consumers Use Social Media to Build a Better World
“Executives can no longer hide behind the corporate veil. They need to be accountable for what their companies do, because entities are responsible for socially irresponsible behavior.” NeedsBehindsCompanyBehaviorResponsibleCorporateExecutivesEntityVeilsIrresponsible Author:Simon Mainwaring
