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Fundraising Quotes

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Fundraising Quotes

“The only reason some people think finding investors is difficult is because they don't know where to look. Think about this: people with money--millionaires even--are around you every day, whether you recognize them or not. Everybody--even your friend who works at McDonald's--has some sort of paycheck. It may be two hundred dollars or it may be two hundred thousand dollars, but almost everyone has a source of income. The question is: what do they DO with that income?”

“Brochures didn’t disappear when websites arrived. Text messaging did not destroy telefundraising. As tactics, tools and platforms pile up on top of one another, we tech-savvy digital fundraisers have to hone and maintain our ability to wade through these weeds of ever-increasing uncertainty and complexity. We need to be able to embrace it. Plan for it. Leverage it. Tolerance for ambiguity is a sign of maturity in our lives, which includes our fundraising careers, because the digital ecosystem we operate within is constantly evolving. It has a food chain, complete with predators and prey. It has seasonal shifts. It gives and supports life, but it also generates and disposes of waste.”

“You don’t have to master every new tool right away, but an understanding of what it does, who it’s for, and how it works goes a long way in helping you understand how it might fit alongside what is already working for you. Going all-in on the latest social media platform won’t be a wise use of time, effort or money for the majority of charities.”

“I believe it [a year end appeal] is often so successful because it is one of the few—if not only—times that many charities deliver a clear and “hard” ask for a gift, along with a deadline. Specific, urgent, and time-bound. These are qualities that we shouldn’t hide in storage ten months a year like pumpkin spice and Michael Bublé.”

“The best entrepreneurs are not the best visionaries. The greatest entrepreneurs are incredible salespeople. They know how to tell an amazing story that will convince talent and investors to join in on the journey.”

“Learning to embrace and savor rejection is one of the best things that entrepreneurs can do. Launching a startup is the time to find your ever-optimistic inner child again.”

“If you want to glide toward money, you have to make sure your message is clear as a bell, and you need to ensure that you have a unified team capable of communicating it.”

“Business success requires business preparation. You don't have to be a master tactician, but you do need to have a plan in place. This plan will act as a foundation for everything you want to achieve.”

“Don’t expect investors to be throwing millions on the table for you to go off and buy a bigger house, get a new car, party half the week away, and generally upgrade your lifestyle.”

“For any project you need two things: people and money. I had no qualms about people. All my experience suggested I was not going to be left as a lone lawyer working from an office in a basement. Money, though, was a problem, because you can't run an independent organization in an authoritarian state without a budget. In the past, politicians had asked rich people for money, oligarchs. By 2011, however, the oligarchs wouldn't come within cannonball range of me. And neither did I want to owe them any favors. So I put a post on my blog saying, "I know how to work, I know what to do, I will find and hire the necessary number of staff, but the financing has to come from you. Give me money. You need to donate a modest amount to a good, useful project, and that will save me from having to run around trying to cadge funds from oligarchs and businessmen." These micro-donations were the base that enabled me to become independent. And there was nothing the Kremlin could do about it. It was easy for them to arrest and intimidate one or two big donors, but what could they do against tens of thousands of people? Nowadays there seems nothing special about that approach; it is standard for a fundraising campaign. But in 2011, everyone thought I was out of my mind. What on earth was a micro-donation? How could you possibly raise money for investigations and legal work online, especially in Russia? In our country no one had ever done anything like it before. There were no models to follow, there was no habit of donating regularly, there was no financial infrastructure. And yet people began transferring money to me, ordinary readers of my LiveJournal blog. At first I collected the donations in my personal account and later published a bank statement and report on my blog. The average donation to RosPil was 400 rubles (at that time about $15), and in one month I collected almost 4 million rubles, more than the annual budget I had originally set.”

“Something fundraisers (and potential investors alike) often fail to realize: a 'return' does not need to be of a financial nature!”

“No one has ever become poor by giving.”

“To a considerable extent we are faced by a technology arms race with terrorists. The communications revolution has made it easier for terrorist groups to reach out to vulnerable individuals with their violent extremist ideology and propaganda. It has also facilitated fundraising, recruitment and training.”

“Almost no one under 60 remembers what fundraising was like before Watergate. Until the 1970s, campaign money was collected by "bagmen," familiar characters from the world of organized crime. As fans of Boardwalk Empire know, a bagman is a political fixer who walked around with stacks of $100 and $1,000 bills. At lower levels, he used brown paper bags. In presidential campaigns, the cash was more likely to be in briefcases. Classier that way.”

“Politicians are really getting desperate. In fact, Senate Majority Leader Harry Reid sent out a final fundraising email to Democrats with the subject line, 'I'm begging.' Because what better way to show you're a strong leader than acting like you're drunk and dialing your ex?”

“We aren't upset when Paramount makes a $200 million movie that flops, but if a charity experiments with a $5 million fundraising event that fails, we call in the attorneys. So charities are petrified of trying bold new revenue-generating endeavors and can't develop the powerful learning curves the for-profit sector can.”

“Fred Wilson is a legendary VC and the Managing Partner of Union Square Ventures in New York City. At AVC, he writes one of the most popular startup blogs and covers issues from negotiation to hiring to fundraising. He's a machine for dispensing helpful advice and insightful commentary for those in our industry.”

“Every politician just has to remember how he got his position in the first place. A young candidate running for Congress or any outsider interested in public office could only achieve his goals by relying on soft power. They could not force anyone to vote for them. They needed to convince their potential voters, they needed to do fundraising, they needed to be attractive candidates.”