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“Artists, writers and people in creative fields are entrepreneurs by necessity. Nobody gives them a paycheck or picks up their medical insurance. The ones who succeed learn to think and act like 'independent operators.' I think people who are technically 'employees' have to think this way as well. The company is not looking out for you.”

“In order to understand the movement of prices, you need not an oscilloscope to measure the entire market and reduce it to noise, but a microscope to investigate the creative process behind every company and its price.”

“Companies, as they grow to become multi-billion-dollar entities, somehow lose their vision. They insert lots of layers of middle management between the people running the company and the people doing the work. They no longer have an inherent feel or a passion about the products. The creative people, who are the ones who care passionately, have to persuade five layers of management to do what they know is the right thing to do.”

“The word 'ego' is very important. The ego is an important element of being human, and of being creative. We need that ego in order to give us a confidence of doing what we're doing. Ego pushes us into the creative world in order to create for something more. I think that a great company of actors, they all have egos, very strong egos, but they're all prepared to share together in order to achieve something even better than that.”

“Money has to undergo a metamorphosis again, it has to relinquish its role in the market economy and engage in an economy of capacities. Then we would be concerned with human creative productivity. And we would come full circle, since each human being can then act within his company as co-creator of the future, can - in full dignity - contribute to shaping this future.”

“I believe that everybody was born with a kind of uniqueness. There is never going to be somebody else with the same DNA as you, with the same experiences. There is something that you were meant to do as an individual. You have some kind of creative skill. It can either be creating your own business in some level, being a writer, an artist, whatever, or it can even be working within a company, but from within that company you're creating something.”

“There is always a critical job to be done. There is a sales door to be opened, a credit line to be established, a new important employee to be found, or a business technique to be learned. The venture investor must always be on call to advise, to persuade, to dissuade, to encourage, but always to help build. Then venture capital becomes true creative capital - creating growth for the company and financial success for the investing organization”

“Now, I don't mean to say that being wrong is the same thing as being creative. What we do know is, if you're not prepared to be wrong, you'll never come up with anything original. If you're not prepared to be wrong. And by the time they get to be adults, most kids have lost that capacity. They have become frightened of being wrong. And we run our companies like this, by the way, we stigmatize mistakes. And we're now running national education systems where mistakes are the worst thing you can make.”

“...one of the most inventive forms of creative capitalism involves someone we all know very well. A few years ago, I was sitting in a bar here in Davos with Bono. Late at night, after a few drinks, he was on fire, talking about how we could get a percentage of each purchase from civic-minded companies to help change the world. He kept calling people, waking them up, and handing me the phone to show me the interest.”

“I've always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university, I worked at Prescriptives. My uncle [Leonard Lauder, chairman emeritus of the Estée Lauder Companies] smartly had wanted me to go into a small brand - to figure out what part of the company I loved. I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.”

“While the creative works from the 16th century can still be accessed and used by others, the data in some software programs from the 1990s is already inaccessible. Once a company that produces a certain product goes out of business, it has no simple way to uncover how its product encoded data. The code is thus lost, and the software is inaccessible. Knowledge has been destroyed.”

“I'm a highly, highly, highly creative human being. I write music all the time. I write scripts constantly. I run my own production company. I'm also a very determined businesswoman. I've a town to deal with. I've got a lot of things to do and I don't have time to be classified as difficult, and I don't have time to care.”