Best business & advertising Quotes | Short & Famous Sayings Page 2

“One can often trace the sources of a brand personality - here it is the advertising, there the pack, somewhere else some physical element of the product. Of course, the personality is clearest and strongest when all the elements are consistent.”

Courses Business Products Source Personality Elements Advertising Brands Consistent Strongest Packs Somewhere Else

Author:Stephen King

“Consumers know precisely what's wrong with advertising. Be it TV or print or whatever, they know that advertising is never creative enough ... never as witty, inspiring, sophisticated, entertaining and downright likeable as they would like it to be.”

Knows Enough Business Creative Tvs Witty Advertising Consumers Print Entertaining Sophisticated Likeable

Author:Phil Dusenberry

“Advertising in the final analysis should be news. If it is not news it is worthless.”

Ifs Should Business Wise News Finals Marketing Witty Advertising Analysis Worthless Great Advertising Advertising And Marketing Advertising Business

Author:Adolph Ochs

“It has taken more than a hundred scientists two years to find out how to make the product in question; I have been given thirty days to create its personality and plan its launching. If I do my job well, I shall contribute as much as the hundred scientists to the success of this product.”

Ifs Years Wells Has Beens Two Jobs Given Business Taken Plans Products Personality Hundred Scientist Advertising Thirty Two Years Launching

Book:Confessions of an advertising man

Source: Confessions of an advertising man

“This use of advertising - to add a subjective value to the product - becomes increasingly important as the trends in our technology lead to competing products becoming more and more the same.”

Important Use Values Business Technology Products Becoming Add Advertising Trends Competing Subjective Becoming More

Author:James Webb Young

“There are unlimited opportunities for display advertising. In fact, we're in the process of massive change in the display industry - how it's bought, how it's sold, and how it's targeted.”

Facts Opportunity Process Business Industry Advertising Massive Display Unlimited Massive Change

Author:Susan Wojcicki

“Advertising is the life blood of the digital economy.”

Business Economy Blood Advertising Digital

Author:Nick Stringer

“The distinctions between advertising and marketing are blurring, requiring new roles and new forms of consumer-centric marketing.”

Form Business Roles Marketing Advertising Consumers Distinction Advertising And Marketing

Author:Saul Berman

“Give them quality. That's the best kind of advertising.”

Giving Kind Business Quality Successful Marketing Advertising Helpful Shocking Marketing Strategy Content Marketing Great Advertising Great Marketing Advertising And Marketing

Author:Milton S. Hershey

“Advertising nourishes the consuming power of men.”

Men Business Advertising Consuming Great Advertising

Author:Winston Churchill

“It seems to me probable that of all our economic life the element on which we are inclined to place too low an estimate is advertising.”

Seems Business Economic Elements Lows Advertising

Author:Calvin Coolidge

“Advertising ministers to the spiritual side of trade.”

Spiritual Sides Business Trade Advertising Ministers

Author:Calvin Coolidge

“Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'”

People Business Advertising Great Advertising Advertising And Marketing

Author:Leo Burnett

“Marketing and advertising are incredibly exciting and creative functions. They are central to the creation of brands and to the creation of sustainable competitive advantage for companies”

Business Company Creative Creation Advantage Function Exciting Marketing Advertising Brands Competitive Advantage

Author:Jim Speros

“Word of mouth is the best medium of all.”

Business Media Mouths Mediums Advertising Funny Inspirational Word Of Mouth

Author:William Bernbach

“Advertising is our printed salesman. It may not be pretty, but it has to be true.”

May Business Media Advertising Being True Printed Salesman

Author:William Wrigley, Jr.

“TV needs advertising for more than just the money. Advertising plays a significant role in creating a dynamic and vibrant medium and needs to be at the heart of the experience.”

Needs Heart Play Business Roles Media Tvs Creating Significant Mediums Advertising

Author:Nigel Walley

“If cuts have to be made, the question then becomes which expenditure adds the least value? This is possibly what drives companies to reduce their advertising expenditure - simply because they do not understand its full value and especially as it is usually the single biggest investment on the balance sheet.”

Ifs Made Values Business Company Cutting Balance Add Investment Advertising Sheets Expenditures Balance Sheets

Author:Paul Dyson

“We've weathered several periods when times weren't so good, and so I don't think we'll cancel our advertising now. In fact, we might even increase it.”

Thinking Facts Might Business Periods Increase Advertising Weathered

Author:Will Keith Kellogg

“The modern corporation must manufacture not only goods but the desire for the goods it manufactures.”

Desire Business Modern Advertising Corporations Goods

Book:The affluent society

Source: The affluent society

“We read advertisements... to discover and enlarge our desires.”

Desire Business Advertising Advertisements

Author:Daniel J. Boorstin

“Advertisers in general bear a large part of the responsibility for the deep feelings of inadequacy that drive women to psychiatrists, pills, or the bottle.”

Feelings Business Responsibility Bears Advertising Sarcastic Bottles Pills Psychiatrist Inadequacy Advertisers Deep Feeling Feelings Of Inadequacy

Book:But Will it Sell?

Source: But Will it Sell?

“If advertising has invaded the judgment of children, it has also forced its way into the family, an insolent usurper of parental function, degrading parents to mere intermediaries between their children and the market. This indeed is a social revoluation in our time!”

Ifs Way Children Social Parent Business Judgment Function Mere Advertising Our Time Parental Degrading Insolent Usurpers

Author:Jules Henry

“Society drives people crazy with lust and calls it advertising.”

People Business Crazy Lust Advertising Advertising Agencies

Author:John Lahr

“You can tell the ideals of a nation by its advertisements.”

Nations Business Ideals Advertising Idealism Advertisements Idealist Adverts Nigeria Independence Advertising And Marketing Advertisement Negative

Author:Norman Douglas

“An advertising agency is 85 percent confusion and 15 percent commission.”

Business Comedy Percent Confusion Advertising Agency Advertising Agencies Adverts Copywriting Advertisement Negative Cute Funny Chaos And Confusion

Author:Fred Allen

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