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Advertising Quotes

Browse 1509 quotes about Advertising.

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Advertising Quotes

“Local brands evoke national pride, are seen as less profit-oriented, and are often formed on deep local insights. But quality worries persist, innovation is questioned, the information can be woefully inadequate, they are sometimes seen to be opaque and their advertising is clearly recognised as not being of a global standard. For local brands, quality, innovation and transparency are critical hills to climb.”

SometimesBusinessQualityWorryInformationPrideStandardsInnovationProfitInsightCriticalLocalsAdvertisingBrandsHillsClimbsPersistTransparencyInadequateEvokeOpaqueNational Pride
Author:Miles Young
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“Let's say you have $1,000,000 tied up in your little company and suddenly your advertising isn't working and sales are going down. And everything depends on it. Your future depends on it, your family's future depends on it, other people's families depend on it. Now, what do you want from me? Fine writing? Or do you want to see the goddamned sales curve stop moving down and start moving up?”

PeopleWantWritingLittlesMovingBusinessCompanyWiseFineDependsDown AndWittyAdvertisingOur FutureTiedCurvesYour FutureTied UpGreat AdvertisingMoving Up
Author:Rosser Reeves
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“Observing and understanding the social media phenomenon is one thing-leveraging this trend for advertising purposes is quite another. While most companies recognize the value of social media advertising opportunities, not many have figured out how to execute these kinds of campaigns and the unique risks they entail because of the potential that a viral marketing effort can backfire and actually harm a brand.”

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Author:Stephen Jin-Woo Kim
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“Advertising and the free society are closely connected. Advertising helps to make a free society remain so by increasing competition, and by helping to maintain the freedom of the mass media themselves. The free society is one where advertising and advertising agencies are likely to be in considerable demand, though it is true that even in a totally centralist society there would still be a need for organisations and people to have access to mass communication media.”

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Author:John Treasure
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“We have always tried to concentrate on the long term, and to place bets on technology we believe will have a significant impact over time. It's hard to imagine now, but when we started Google most people thought search was a solved problem and that there was no money to be made apart from some banner advertising. We felt the exact opposite: that search quality was very poor, and that awesome user experiences would clearly make money.”

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Author:Larry Page
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“Being myself animated by feelings of affection toward my fellowmen, I am saddened by the modern system of advertising. Whatever evidence it offers of enterprise, ingenuity, impudence, and resource in certain individuals, it proves to my mind the wide prevalence of that form of mental degradation which is called gullibility.”

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Book:A Set of Six
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“I remember the day we were hanging around the band's commune and Roger came in with the press kit for a rock band (Moby Grape) any of us had ever seen. It looked psychedelic, yet it was done by ad people. I believe the word "hype" was coined on that very day.”

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Book:If You Can't Live Without Me, Why Aren't You Dead Yet?!
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“There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.”

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Book:From Those Wonderful Folks Who Gave You Pearl Harb: Front-Line Dispatches from the Advertising War
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“Some jobs are worse than actual wives. Ad agency vs. Matrimony, for instance: Even the most capricious and demanding spouse is not going to divorce you for refusing to spend forty hours a week making up lies about toilet paper.”

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Book:The Bachelor Home Companion: A Practical Guide to Keeping House Like a Pig
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